Difficult to engage. Difficult to buy.

As many of different brands are struggling to be relevant not only in online stores but in customer mind. Customer’s engagement is not only a matter of a solo campaign, they will be as part of a main branding and P&L strategy. Dell as a computing company has a clear idea of what is the meaning of be relevant. When you name «Alienware» gaming computers comes to your mind, with top performance GPU’s and high quality parts that allow you to have the best experience not only in gaming industry but in design and performance activities. This is not a coincidence, its has been taken years of be tournaments sponsors and had the best of the best in performance, spend money in influencers, have promotions and have plenty idea of Google Shopping, Amazon retail strategies, distribution and retail credit allies. http://www.dell.com/learn/us/en/uscorp1/customer-engagement But many of you will be asking, how to reach customers mind?. That will be easy, Ask them, or better listen them. Amazon let customers write a full review of all of their products. Nowadays if you want an honest review of a product you can see it through reviews or better, watch it in your favorite youtuber influencer. …

Read moreDifficult to engage. Difficult to buy.